Alexander Pinker

Alexander Pinker has been active in the communication sector for several years now. He gained his first work…

About Me

Alexander Pinker has been active in the communication sector for several years now. He gained his first work experience during the time of his university education with Media Management (B.A.) as a major, when he was working as a freelanced consultant with an emphasis on online marketing and customer experience. He completed his academic education with a degree in Corporate Communication (M.Sc.). Today, Alexander works as a project manager focusing on multimedia communication for GMM AG, a Munich based agency specialized in corporate communication. He is also chairman of an international Startup-Network called SUN, where he supervises the communication- and it-sector of the association. As a passionate Augmented Reality & Virtual Reality Enthusiast, Innovation Seeker andStartup Business Enabler his passion are the ideas beyond the past. "Medialist - The Innovation Profiler" is blogging about the innovation world and the part of marketing and communication in it. For more information visit his website or follow him on Twitter.

Rio 2016: Olympic Games of the wearable devices
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Rio 2016: Olympic Games of the wearable devices

The Olympic Games in Rio were not only the meeting point for the most talented sportsmen in the world, but also the place where a competition between the newest technologies takes place. There is nearly no athlete who did not use a wearable device during the preparation training for the Games and you can see […]

Virtual Reality to Go
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Virtual Reality to Go

If you had the possibility to try some of the Virtual Reality Applications in the past you may have found yourself limited in flexibility and mobility. A seamless movement in the virtual world is, at the moment, only possible in very rare cases. Furniture, walls, cords – they all limit the seamless experience of virtual […]

Individual Wearable Marketing
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Individual Wearable Marketing

Take a look at the streets, the gyms, the conference rooms all around the globe; they are everywhere – the wearables. The wearable sector is a market with rapid growth potential. Especially smartwatches are reaching their peak at user acceptance. The Apple Watch and its relatives by Motorola, Huawei or Samsung are giving the classic […]

Why retail requires the Internet of Things
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Why retail requires the Internet of Things

The retail sector is facing enormous challenges. From the factor of rising operating costs, to ecommerce and a technical revolution – retail has to reinvent itself. The future belongs to those working with and believing in new digital concepts, with a focus of customer centric retailing. But there is a technology which can accomplish those […]

Artificial Intelligence Marketing
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Artificial Intelligence Marketing

The issue of Artificial Intelligence (AI) has been a mystery for mankind for decades. Movies, literature – you name it – robots and intelligent machines were always an issue of both: great fascination and worrisome panic. However, over the last month, the technology of artificial intelligence made a huge step from fiction towards reality. Google, […]

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